Clik here to view.
Elevator Speech For Artists & Creatives – What’s Your Secret Sauce?
__Your elevator speech is not just for elevators! You need an effective introduction when you meet people. Call it an elevator speech or 60 second commercial. I prefer to call it a story that describes...
View ArticleBranding and Headshots for Artists – Gettin’ Geeky with Gina Schreck and Neil...
One of the many things that is necessary to have a successful art or creative business is to build your brand. For many artists and creatives the brand is you! OK, you need to develop a business and...
View ArticleClik here to view.
Networking for Artists and Creative Professionals
Networking is one of most important activities your business must perform. Whether your art business consists of only you or you have others in your organization, networking is a must to grow your...
View ArticleClik here to view.
Brand Basics For Artists
What Are People Saying About You, Your Art, Your Business? What does your brand say about your art business? Your brand is one of the most important things in your art business and will have a large...
View ArticleClik here to view.
Don’t Forget the Little Things – Like Business Cards!
You need a good business card and I put emphasis on “Good”! I have met many artisans in casual situations and even at art fairs who don’t have a business card. Not only do they miss out on future...
View ArticleAdvertising for Artist Shows – Postcards / Artist Cards
In working with artists I have seen some very good artist show cards and some which left a lot to be desired. If you are having a show or exhibition of your art work then make sure you make the most...
View ArticleClik here to view.
Art Marketing – Sell The Sizzle or the Steak?
There is an old sales adage that says “sell the sizzle not the steak”. For most art and creative products there should be a lot of sizzle to talk about. Have you ever noticed that in some restaurants...
View ArticleClik here to view.
Art Marketing – Your Brand Experience
Think About How Others See Your Brand Experience Your art business does not exist in a competitive vacuum! Your customers and prospects have a multitude of choices when it comes to parting with their...
View ArticleClik here to view.
Art Marketing – Social Media for Artists & Free Social Media Webinar!
Social Media for Artists Artists Have Quite A Lot of Choices To Show Their Work & Connect On Social Media Artists have a unique advantage in using social media in that they can show examples of...
View Article
